About the Role

Marketing Manager

Marketing

What we're looking for

We need an inspiring, strategic, and hands-on Marketing Manager to lead our brand’s evolution. This is a senior leadership role—one that requires a mix of vision, creativity, and execution. You’ll shape the way the world sees & interacts with our brand, ensuring that every campaign, every event, and every digital touchpoint reflects the essence of our world-class DNA. If you’re someone who loves to blend big-picture thinking with on-the-ground execution, we want you on board!

What you’ll be doing

Defining & Owning Our Brand Strategy:

• Develop and execute a marketing vision that positions us as the leading coworking and managed office brand.

• Ensure consistency! - Every message, campaign, and interaction tells a cohesive, compelling story.

• Understand how our members/ users interact and perceive our products/brand and translate that into a content narrative that differentiates us from the competition.

Building an Unstoppable Marketing Engine:

• Lead our offline and digital marketing efforts, ensuring maximum impact across every channel.

• Oversee content, across all social channels, performance marketing, PR, and brand activations to create a strong & unified narrative, not just limited to sporadic content burst.

• Drive lead-generation strategies that are not superficial and but have deep KPI’s like conversion to on-ground sales.

Creating Buzz & Community Engagement:

• We are a brand of youthful DNA. Plan and execute events that bring our brand mojo to life—whether through industry gatherings, networking meet-ups, or immersive brand experiences.

• Cultivate relationships with key industry influencers, partners, and stakeholders to expand our reach. We already have some strong partnerships with sport & other local brands that need to be cultivated & harnessed

• Ensure our community feels heard, valued, and engaged—both online and offline.

• You would need to build a strategy document for the above along with an execution plan.

Building, Leading & Inspiring a High-Performing Team:

• Build, mentor, and lead a passionate marketing team,and empower them to push boundaries.

• Work closely with sales, operations, and leadership to align marketing with overall business objectives.

Driving Performance & Measuring Success:

• Use data and insights to track performance, optimise campaigns, and ensure we’re achieving (and exceeding) our goals.

• Manage budgets strategically, allocating resources where they’ll have the biggest impact.

• Constantly innovate—testing, learning, and refining strategies to keep us ahead of the game.

What you need to bring to the table

Qualifications

• 10+ years of experience in marketing leadership roles, preferably in coworking, real estate, hospitality, or lifestyle brands - with the drive to manifest everything at a world-class level.

• A deep understanding of both offline and digital marketing—and how to make them work together seamlessly.

• A passion for brand storytelling—making people not just connect but resonate emotionally through marketing your marketing narratives.

• A track record of leading teams, launching successful campaigns, and driving business growth.

• Strong analytical skills—you use data to inform decisions but aren’t afraid to take creative risks.

• Copywriting is a big plus! - Ability to direct, write & edit high-quality, persuasive copy for various marketing collateral is big plus

• Experience with SEO, SEM, email marketing, social media, and performance marketing tools.

• Exceptional leadership, communication, and project management skills.

• Though you can work remotely, there will be a fair amount of travel to our facilities and offices. Preference will be given to candidates willing to relocate to Mangaluru.

Why you’ll love working with us:

• You’ll be working in the land of sun, surf & fun! - A beautiful coast with a super high air quality & happiness index!

• You’ll be part of a young company that’s redefining the future of work spaces.

• You’ll have the opportunity to learn, innovate, grow and leave a lasting impact.

• You’ll work with passionate people who have a great track record, and believe in a no-fluff & zero-politics environment.

• Most importantly, you’ll own this role, shaping not just our brand, but the future of our entire region - Silicon Beach of India!