About the Role

Brand copy strategist

Marketing & Communications




Posted : Today



A Brand Copy Strategist plays a pivotal role in shaping and maintaining a company's brand identity through written content

1. As a Brand Copy Strategist, you will be responsible for developing and executing a cohesive and persuasive brand voice across various communication channels.

2. You will collaborate closely with marketing, creative, and product teams to ensure that all written content aligns with the brand's identity and objectives.

3. Write compelling content for print, web, advertising, and marketing materials

4. Produce well-written content that is SEO friendly and optimised for conversion

5. Create compelling ad copy, landing pages, and marketing campaigns

6. Write high-quality product descriptions and provide supporting content

7. Ensure messaging is consistent across mediums

8. Brainstorm and manage projects and juggle multiple deliverables

9. Define key messages and brand voice for each brand for external communications

Key Personality Traits :
Key Responsibilities :

1. Brand Messaging :

2. Content Strategy :

3. Copywriting :

4. Brand Guidelines :

5. Market Research :

6. Content & SEO Optimisation :

Qualifications :

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